Unlike the traditional business model, an online business gives you 24-hour presence which anyone from around the world can access.This is an exciting and fantastic opportunity for business owners who know how to make the most of this powerful sales engine.
Here are a few tips to help you create a website that really sells:
#1 – Keep it simple. A great website doesn’t have to include tons of graphics or flash images; in fact, this can work against you. A website with clean lines that’s easy to read and navigate will usually have a better conversion rate. Your visitors aren’t really interested in all the bells and whistles – what really matters most to them are the answers you have to their problems. You can achieve this by offering genuine great information.
#2 – Content is king. Great content solves problems and offers solutions. When people search on the internet they’re looking for information first and foremost. If your website offers solid information, people are more likely to visit you again and trust your product recommendations too. Quality content will also attract the search engines and you’ll stand a better chance at achieving that all-important top ten ranking for your keyword phrases.
#3 – Get their information. Even with a great website it’s likely that your visitors won’t buy from you the first time around. It takes time to build confidence and trust on the internet. This is why it’s important that you have a method of collecting their name and contact information when they first land on your site. You can then communicate with them through emails and start to build a relationship which will bring them back to your website.
To get the highest number of subscribers, place an opt-in box in a prominent position on the home page of your website. But don’t stop there; make sure the opt-in box is prevalent throughout the site so that visitors can access it from any page. Include a catchy headline to draw their attention to the area.
Building a great website is not difficult. Always think about your visitors first and help them by providing a website that’s clean and easy to navigate. Then add great content as a solution to their problems, and finally get their information so that you can keep helping them further in the future. Concentrate on these three basics and you’ll design a website that truly is a 24-hour sales engine. 7GTRDAB84V2T
Want to learn how to build a great website without spending thousands of dollars or relying on a web master to do it for you?
Ely Delaney is hosting a free webinar to help you out with knowing what really should be on a website to make it an effective 24/7 sales person. I know you’ll get a ton of great information on it, click here.
Be sure to reserve your spot ASAP as I do know he is limiting it to 50 people for this call. Date Wednesday August 4, 2010 at 4pm PST, 7pm EST, sign up here.
Here’s to your website success!
Tina
P.S. Ely’s been in the web design business for over 15 years so I know he will have some great stuff to really get your website ready for business. Here’s the link - click here, Hurry before the webinar seats fill up.
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